Step into the VOGUE
Imagine a world where you can flip through your favorite magazine, admire the products featured in the pages, and then go online and find those exact products for sale in all the same place. Pretty convenient, right? VOGUE thinks so. This week the fashion magazine announced a collaboration with exclusive designer-sale website Gilt Group, which will allow members to ”Shope the Issue” of VOGUE. This month, members will find the 10 editor-selected menswear looks featured in the February issue. The sale is going on now until February 8th, and includes clothes from a range of high and low-priced outlets, including Gap, Theory, and Topman.
While the Annie Hall look might not be your bag, this collaboration seems like a promising first step towards merging the print and digital realms of magazines. Especially from VOGUE, which, until recently, didn’t even have its own website. And it’s a particularly interesting announcement in light of this week’s presentation of the itampon ipad. Maybe sometime soon, we’ll all be able to read our favorite books and magazines on our ipads, click on a product to add to our cart and check out, all without even turning a page.
Gilt Fuse Launches Today at Noon
If you can’t resist fashion bargains, than you probably belong to Gilt Group–the invitation-only designer sale site with up to 70% off retail prices.
Sounds great, right? But if you’re like me, you excitedly joined Gilt Group, only to realize that designer clothes on sale still means…really expensive clothes. Not so great.
But this may be the lucky day for all us poor fashion lovers out there. Gilt Fuse, the sister site of Gilt Group, launches today at 12pm EST, advertising a wider range of styles at…wait for it…lower prices. The site debuts with sales from Kova & T, Generra, and Modern Amusement. Like on Gilt Group, each sale includes goods from a single designer and lasts for 36 hours.
If you’re already a member of Gilt Group, you automaticaly belong to Gilt Fuse, but if you still need to sign up, go to membership@gilt.com. And remember, Gilt Fuse is women-only right now (sorry, men).
This sounds promising, but we’ll have to keep checking in to see how low these prices will really go.
