‘Cause We Are Living in a Material World…
Thanking my lucky stars I had avoided this crazy mob from the Aug. 3rd Material Girl opening day ceremony, I dropped by Macy’s in Herald Square this weekend to check out the new clothing line from Madonna and her daughter Lourdes. The spokesmodel for the collection is, of course, Taylor Momsen, and posters of the Gossip Girl sporting looks from the line appeared throughout the 7 floors of the store.
I was surprised to see how much floor-space was dedicated to the line – two whole sections – and how many individual pieces were available – everything from tops to skirts to dresses, vests, shoes, bags, jeans, and leggings. Everything you would need, presumably, to transform yourself into a true Material Girl.
The collection, which is priced from $12.99 to $40, was clearly inspired by Madonna’s wardrobe in the 1980s, though there were some current trend pieces sprinkled in, like chambray button-ups and skinny jeans. Just so I could take my YourItList readers along for the journey, I snapped some photos with my trusty camera phone:
Some cute (albeit short) skirts grabbed my eye, like this black and white-striped mini with exposed zipper, and this white studded one, which also came in black.
A surprising number and variety of vests were on display, yet all of them fell flat, including the washer-studded cowboy vest and the fur look below:
Floral was ubiquitous – turning up on mini skirts, dresses, and tops. But as much as I love floral…these leggings? Too much.
Overall, Material Girl offers lots of cute and fun pieces and the $40 price cap makes the line accessible for their target teenage girl demographic. But it seems to me that the best way to wear these clothes would be to pick up a few items and wear them separately. Like, on different days. Because otherwise, you will definitely end up looking like you just emerged from Madonna’s Hot Tub Time Machine.
